discover our new range
Reinforce natural brand positioning...
- A new brand color that evokes well-being and nature
- New graphic codes in line with the natural segment
- Recyclable packaging
... Tout en créant un effet de portefeuille Pro-Nutrition®
- A pack structure shared with the Prestige renovation
- Always with an ultra-zoom on the animal to break market codes and provoke emotion...
- ... et les valeurs-clés de Pro-Nutrition®: l'expertise santé, la qualité super premium et l'identité 100% Française.
Ultra-appetizing recipes
Palatability test new Pure Life range VS competing brand in the same category (in percent)
